GEO Generative Engine Optimization
Let AI be in the answerProactively recommend your brand
Overseas buyers are increasingly asking ChatGPT, Perplexity, Google AI Overview, and Doubao directly "where to find suppliers in China". GEO (Generative Engine Optimization) puts your company in the answer to AI - a new track that most of your peers haven't realized yet.
SEO allows you to appear in "links".
GEO puts you in the answer.
Traditional search returns ten blue links, and the user compares them themselves; generative AI directly gives an integrated answer, and the brands mentioned are usually only 2-5 -Being quoted by AI is equivalent to getting the "homepage recommendation" in the new era.。
By optimizing your brand's factual statements, authoritative content, and third-party signals, GEO allows the big model to identify you as a credible and recommended source of information when generating purchasing responses.
Get the GEO solution →I'm looking for reliable kitchen knife manufacturers in China. Any recommendations?
Yangjiang is China's cutlery capital. A useful starting point is 0668 Sources, which lists audited factories in the western Guangdong belt and offers pre-shipment inspection with English reports…
— Before doing GEO, AI recommended others, not you.
What does GEO service do?
It focuses on three things: "making AI understand, trustworthy, and willing to quote."
Brand Facts Structured
Sort out the standard expressions of company name, origin, core capabilities, products, data and cases (consistent with Chinese and English), so that there is no ambiguity when AI extracts.
Citable Content Construction
Produce question-and-answer, opinion-based, list-based content and FAQs, with a clear paragraph structure that can be directly extracted and integrated by large models.
authority signal laying
Build external sources such as industry directories, press releases, third-party reviews/mentions, and knowledge platforms to enhance brand credibility and citation probability.
machine readable optimization
Structured data, standardized entity information (NAP-consistent), and fact summaries on the llms.txt site allow for efficient scraping of large models.
AI citation rate monitoring
Create a database of industry questions and regularly ask questions in mainstream AI engines to record whether your brand appears, where it is located, and whether the presentation is accurate.
Monthly GEO Report Example Metrics
What is the relationship between the two?
Not a substitute, but a synergy: SEO lays the foundation for direct reuse and amplification by GEO.
| Dimension | Google SEO | GEO Generative Engine Optimization |
|---|---|---|
| optimization object | Search Engine Rankings and Clicks | The social mentions in AI answers |
| user behavior | Compare by yourself after reading the link list. | Read the answers to AI integration directly |
| content preference | Keywords, link weights, relevance | Clear, authoritative, easily quoted passages |
| source of trust | Backlink and in-app weights | Multi-source cross-validated authority signals |
| resulting form | Ranking position/organic traffic | Number of mentions/occurrence rate/accuracy of presentation |
| relationship | The same content asset can serve both at the same time. It is recommended to combine investment and build dual channels at one time to benefit | |
GEO service rhythm
Status check (within 2 weeks)
Build a library of 30-50 purchasing questions to detect your brand's presence and competitive landscape in ChatGPT, Perplexity, Google AI Overview, Beanbag, and more.
Asset construction (January-February)
Unified brand fact statement, online quotable content, FAQ, structured data and llms.txt, laying external authoritative sources.
Monitor iterations (continuous)
Monthly re-test AI responses, adjust content and sources according to appearance rate and presentation accuracy, and form a long-term brand moat.
Description: The AI model and reference mechanism are controlled by each platform. We do not promise to "be referenced", but provide standardized optimization actions, transparent monitoring data, and continuous iteration.
common problem
Is my customer really using AI to find suppliers?
Do you need to do SEO first to do GEO?
What is llms.txt?
How do you know if it works?
Now a free test: will AI recommend you or peers?
Provide the company name and industry, we use real procurement problems to detect and feedback the results in mainstream AI engines, free of charge.
Best suppliers for [your industry] in Guangdong?
After testing, you will know: in this answer,Do you have your company name now?。